What Happens When AI Kills Your SaaS Growth?

Plus: Invite-only roundtable for revenue leads - enquire

Author

Avinash Duggempudi
August 28, 2025 • Estimated Reading Time: 5 minutes

SPONSORED BY

Sales Intelligence: The AI Sales Rep

Here's what's happening this week in the world of AI-driven SaaS sales: 
- Salesforce and Workday face major new challenger
- How AI Is changing the game for SaaS sales teams
- What happens when AI kills your SaaS growth?
- No-code chatbots give SMBs multi-channel automation.

⏱️THE MINUTE READ

An invite-only roundtable for revenue leaders focused on sharpening sales execution.

Join Hive Perform and Warwick Business School’s Sales Excellence Hub for a closed-room session on what’s really driving sales performance in 2025.

As AI reshapes how GTM teams operate, this roundtable explores the balance between automation and human execution and how leading CROs are adjusting their playbooks.

We’ll dive into:

  • How top leaders are blending AI insight with frontline action

  • What it takes to drive execution quality at scale

  • Where traditional sales models are breaking down and what comes next

Designed for senior commercial operators. No decks. No pitches. Just practical ideas and candid peer exchange.

📌WEEKLY MUST-KNOWS

ENTERPRISE TECH & AI
Salesforce and Workday Face Major New Challenger
Salesforce and Workday are under pressure as a new competitor emerges in the enterprise AI and cloud software space. The rivalry underscores how AI-driven platforms are reshaping CRM, HR, and workflow management, offering faster, more integrated, and cost-efficient solutions. For B2B marketers, this signals rising buyer appetite for next-gen, AI-first enterprise tools — and the need to position solutions around productivity, agility, and measurable ROI.

Analysis highlights AI GTM agents monitoring competitors, signals, and buying intent at scale, with AI-native firms reportedly converting at 56% vs 32% for traditional peers. This marks a structural shift from manual competitive tracking and prospecting to always-on intelligence and pattern detection. RevOps and enablement leaders must redesign roles, data flows, and governance to capitalize on autonomous GTM workflows

AI VERSUS SAAS GROWTH
What Happens When AI Kills Your SaaS Growth?
.Join SaaStr CEO and Founder Jason Lemkin as he discusses the importance of maintaining energy and excitement, the rise of AI in B2B growth, and the evolving landscape for SaaS companies. Lemkin answers audience questions about the future of AI, multi-product strategies, and the significance of brand marketing in today's fast-paced digital world. Join Jason as he offers invaluable advice for founders and investors navigating the SaaS ecosystem.

🧠LEADING VOICES

The Pain No One Tells You About When You Scale From £10m ARR → £20m ARR:

Scaling from £10m ARR to £20m ARR isn’t just about headcount or pipeline — it’s about managing constant change.
Every quarter brings new positioning, shifting competitors, and refined ICPs — forcing endless retraining, inconsistent messaging, and stretched managers.
👉 Hive Perform tackles this differently: using live data to track how new positioning lands, spot adoption gaps, and deliver targeted nudges in-flow.
The result? Behaviour change that sticks — without drowning in enablement debt
Sound familiar? Press here to get in touch.

⚡QUICK READS

Chatbot Channels Launches AI-Driven Customer Engagement Platform: No-code, multi-channel conversational AI for SMEs centralizes web, social, and messaging with analytics, compressing response times and lifting lead capture.(More)

Top 10 AI Tools Every Sales Professional In Omaha Should Know In 2025: With 34% of U.S. firms using AI and pilots cutting admin time up to 70%, early adopters in a lagging region gain a near-term productivity edge.(More)

The Complete Guide To Using AI As A Sales Professional In Las Vegas In 2025: Playbooks show AI lifting forecast accuracy and 6.5x meeting volume at events, encouraging 4–12 week agent pilots tied to measurable KPIs.(More)

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